Marketing

Christopher Mullen '90 has held a number of high-level positions in marketing on both coasts. He currently heads the marketing division for an industrial equipment manufacturer in Los Angeles, where is lives with his wife, a corporate attorney. They are expecting their first child in the summer of 2005.

Whether attempting to convince lather-deprived consumers that a particular brand of soap will change their lives forever, or touting the merits of the next big dot.com to a particularly vicious room of venture capitalists, not a day goes by that I don't draw upon the English Literature degree I received from Saint Mary's College.

Working in marketing, both in-house and as a consultant for a wide variety of companies, I have met many seemingly insurmountable challenges by drawing on the fundamental skills my liberal arts education has afforded me. Communicating and interacting with others through rational and analytical thinking was as common in the classroom at SMC as it is in the workplace, and while I would prefer to discuss the Great Books to "soft launches," the tools you acquire dissecting the former are sure to help you in formulating the latter.

The corporate community can be a shockingly illiterate place. The fields of marketing, advertising, corporate communications, and media relations can only benefit from having more Gaels enter in their ranks.

Finally, a solid foundation in literature makes you an interesting person, and sometimes there is nothing more important in business.

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Saint Mary's College of California
1928 Saint Mary's Road
Moraga, CA 94575
(925) 631-4000
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