Saint Mary’s School of Economics and Business Administration (SEBA) faculty members Yung Jae Lee and Tina Zhang have written a paper on social enterprise models that has been accepted for publication by The International Journal of Social Entrepreneurship and Innovation.
Co-written by Lee, Zhang, and Shyam Kamath, “Social Enterprise Model: Creating Fortune at the Base of the Pyramid” works in conversation with C.K. Prahalad’s seminal work The Fortune at the Bottom of the Pyramid. Prahalad’s publication discusses new business models specifically targeted to providing goods and services to poorest people in the world. Working from the framework established by Prahalad, Zhang and Lee develop a set of social enterprise models that underlie the creation of ecosystems and successful businesses at the base of the pyramid. The paper offers several main findings in terms of how successful Base of Pyramid ecosystem development can be initiated and sustained. More specifically, Zhang and Lee provide examples of sustainable models in microfinance, value chains, health and education provision, goods and services, and infrastructure development in their work.
“Social Enterprise Model: Creating Fortune at the Base of the Pyramid” incorporates many of the hallmarks of Lasallian education and reflects SEBA’s mission to “Think Globally. Lead Responsibly.” Lee and Zhang’s article will be available in the forthcoming issue of The International Journal of Social Entrepreneurship and Innovation.