In a column on innovation as a key to success in business, Contra Costa Times Business Columnist Tapan Munroe turned to Saint Mary's SEBA Dean Zhan Li, and respected business scholars from UC Berkeley, MIT and Harvard for their thoughts on how unexpected ideas about usages of a company's product can be incorporated into it to drive future profits and expand market share.

Read the Contra Costa Times business column "Opening innovation to others key to success."

Date of Mention: 
Wednesday, January 4, 2012
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