The School of Economics and Business Administration (SEBA) is the home of 6 discipline-based faculty departments.

Larisa Genin  |  Interests  |  Scholarship  |  Service  

Interests

  • Globalization
  • Online Marketing
  • Social Media
  • Personal Branding
  • E-Commerce
  • Internet Marketing
  • Online Retailing
  • Personalization
  • One-to-One Marketing
  • Customer Relationship Management
  • Brand Management
  • Purchasing Behavior on the Internet
  • Effect of the Internet on New Product Development
  • Marketing Education

Maps & Directories

Mailing Address

Saint Mary's College of California
1928 Saint Mary's Road
Moraga, CA 94575
(925) 631-4000
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