Web & Social Media Strategy
Web Management & Marketing College Communications coordinates development and placement of web content; partners with Web Services on Web site applications; consults with and advises campus colleagues on their Web content needs; and provides writing, editing and proofreading services to all campus content providers. In addition, College Communications collaborates on the development and implementation of Web, e-mail and Web 2.0 marketing strategies in support of College programs and people.
- Consultation on website best practices, content creation strategy and institutional marketing goals;
- Consultation on social media usage, including creation of new accounts and current institutional practices;
- Email blast production;
- Web content creation/editing/production for priority clients;
- Project management for web-based institutional website projects (e.g. White Whale redesign);
- Development and implementation of web content strategy for institutional website;
- Campus communications re: web content strategy, College Communications initiatives and institutional website projects (website redesign communications, Campus Web Group);
- Committee leadership and administration (Web Planning Group, Website Redesign Committee);
- Staff management (e.g. Interactive Media Specialist, student employees);
Maps & Directions
Mailing Address
Saint Mary's College of California
1928 Saint Mary's Road
Moraga, CA 94556
(925) 631-4000
Google Map | Campus Map | PO Boxes
