Advancement VP Lisa M. Moore '96 to Teach Fundraising Campaign Master Class

Lisa MooreIn mid-November, higher education advancement professionals from around the nation will gather in New Orleans for a Council for Advancement and Support of Education (CASE) conference on the latest developments in campaign planning and execution. Among the conference’s faculty leading CASE’s Campaigns Workshop, a master class on campaign strategy and implementation, is Saint Mary’s very own Vice President for Advancement, Lisa M. Moore '96.

Responsible for the oversight, strategic planning, and management of all fundraising and alumni engagement efforts for the College, SMC’s chief development officer said she felt privileged to participate in the CASE symposium. “I am honored by the invitation from CASE and that it has recognized the important work we have done at Saint Mary's, including our successful Comprehensive Campaign,” said Moore. “Defining the Future: The Campaign for Saint Mary’s, has nearly reached its goal of $125 million and exemplifies how the SMC community of staff, faculty, alumni, and friends of the College can come together to impact the lives of our students.” 

Moore was selected as one of the Campaigns Workshop’s co-chairs as a result of her extensive knowledge across all areas of development in Catholic Higher Education, including leadership of annual giving programs, principal and major gift outreach, advancement services, corporate and foundation relations, planned giving, and prospect research. Most recently, she has led the College’s ambitious Comprehensive Campaign, which will close December 31, 2019, and will set the stage for new strategic fundraising initiatives, including the Library & Innovation Center. 

Moore’s invitation to serve on the faculty of the New Orleans advancement campaign workshop is one of several recent recognitions of Saint Mary’s by CASE, including the College’s winning of a 2019 regional Gold Award for SMC’s moving Advancement film, Finding Your Voice

A global association for professionals in advancement, alumni relations, communications, development, and marketing, CASE offers conferences on a wide variety of issues concerning higher education. The New Orleans workshop is aimed at institutional leaders, such as presidents, provosts, and deans, and provides opportunities for hands-on learning and real-world problem solving.