Marketing Minor
GET STRATEGIC WITH A MARKETING MINOR
A minor in marketing from Saint Mary’s will empower you to identify, execute, and expand branding opportunities and campaign launches for startups as well as established companies. Immersed in the Bay Area’s culture of innovation, you’ll develop practical skills as our acclaimed faculty guide you through fundamental principles and techniques for understanding the ins and outs of organizational, digital, and global marketing.
Learn More About Our Marketing Minor
Get to know our well-respected faculty and their specialties. Or explore scholarship opportunities and an array of internship possibilities.
Minor Curriculum
LEARN HERE AND EARN OUT THERE
A HIGH-DEMAND MINOR FOR A MODERN WORLD
Demand for marketing professionals is higher than ever as companies attempt to predict and respond to the shifting trends and consumer behaviors of an increasingly connected world. Our minor in Marketing will teach you to interpret data through hands-on practice with modern marketing toolkits. You’ll learn to build creative strategies around analytic insights to take companies and your career to the next level.
CONNECT WITH THE BEST TO ADVANCE YOUR CAREER
It’s not just our location that gives you access to the best in the bay; the unique partnerships that Saint Mary’s faculty and alumni have built with world class business leaders are essential to ensuring unparalleled opportunities for students pursuing a Marketing minor. These connections can equip you with valuable hands-on experience in Marketing that will give you a leg up on your work in the real world.
School and Department Information
SPOTLIGHT COURSE
APPLIED MARKETING RESEARCH
For several years now, this popular class has provided students with extensive experience collaborating with scores of non-profit organizations. In doing so, students take on Saint Mary’s Lasallian mission of nurturing a deeper understanding of, and appreciation for, community service. On a more tangible level, Marketing students gain extensive experience in conducting research and recommending strategic plans for marketing development - skills that are transferable to any number of applications.
FROM THE ALUMNI
"My marketing courses prepared me for my role at Salesforce by providing me with the tools and knowledge necessary to be able to flourish both inside and outside the classroom. From engaging classroom discussions to team projects, my professors gave me the real-world experience I needed to create frameworks to drive executive engagement and deliver white-glove experiences to each of our stakeholders which is my responsibility at Salesforce."
DANIELA CATUBIG, ‘22 EXECUTIVE ENGAGEMENT ASSOCIATE ANALYST SALESFORCE
HIGHEST EARNING POTENTIAL IN UNITED STATES
U.S. COLLEGES
